Often, less is more. A punchy headline can grab attention; tight copy can keep it. Our sub editors will take your copy, place it on the page, and give it the bells and whistles it needs to do its job. They can also work with you to deconstruct and then reconstruct your messages to ensure your audience is left in no doubt what you are trying to say.

Sub-editing is the 'dark art' of the production process - the crucial, stage where we tweak articles, headlines and standfirsts to ensure the words and sentences flow easily for readers. From introducing a comma to re-writing copy, it is a vital part of the process. Call Jim on 0141 560 3016