Pledge to provide work experience… and a mag
Connect is publishing a new magazine called “The Pledge” as part of its own pledge to client, Wheatley Group, to provide work experience and boost support for the scheme.
Scotland’s leading housing group’s Wheatley Pledge invites contractors and suppliers to make an annual commitment to do more for Wheatley Group customers and communities – over and above any targets within their contract.
The commitment can include creating new apprenticeship opportunities or job vacancies in the business to providing a specialist ‘in kind’ service or work experience placements.
Connect signed up and is now working on a new eight-page magazine for Wheatley Group, called The Pledge, to showcase the success of the scheme so far – and it will be launched to coincide with its second anniversary in summer 2015.
We are working with marketing and communications apprentice Michelle Bonner and Keigh-Lee Paroz, a publishing student from Napier University. They will have the chance to grow their publishing skills on a live project.
Keigh-Lee said she was intrigued by the approach of the Wheatley Pledge helping people in local communities to determine their own futures and was happy to donate her time to that work.
She added: “It means I also get to work with Connect, which has a fantastic reputation for contract publishing in Scotland. I was impressed by talks given by Jane and Daniel (of Connect) during my MSc Publishing studies and the way that Connect approaches their clients’ projects, so jumped at the chance to work with them on the Wheatley Pledge project.”
Apprentice Michelle, who works at Wheatley Group, said: “I wanted to be part of this project because I have been really interested in working in PR since I left school and for almost two years now I have been working alongside Wheatley Group’s communications team learning the ins and outs of press and media.
“That has, in turn, led me to Connect – as we work with them frequently on some of our publications. For a while now, I have wanted to come to Connect to see exactly how a real publishing agency operates, and so far so good.
“I think this project was a fantastic opportunity for me and will give me relevant work experience that I can use in the future.”
Laura Coventry, who manages the Wheatley account and is co-ordinating The Pledge project, said: “Our business works hard to provide opportunities for people at the beginning of their career to get a head start. This project ticks a lot of boxes for us, Wheatley Group and the individuals taking part. We’re excited and proud to be making what we are confident will be a positive contribution to a worthwhile scheme.”