Connect retains GTC Scotland contract
We are delighted to have retained the General Teaching Council for Scotland (GTC Scotland) contract following a competitive tender.
We have been supporting the production of Teaching Scotland magazine, which is delivered to over 70,000 teachers and college lecturers in Scotland, for more than 14 years. Its reach gives it a unique place in Scottish education, and we are looking forward to collaborating with GTC Scotland on new digital platforms in the coming months.
Working closely with GTC Scotland, the world’s first independent, self-regulating body for teaching, we recently moved the magazine to a branded, full colour, environmentally friendly paper wrap, driving positive sustainability and economic impacts for the organisation in line with their Strategic Plan.
We have also helped GTC Scotland with a number of compelling campaigns and infographics, including resources for new Equality and Diversity and Wellbeing Hubs, designed to support teachers during a hugely challenging year, as well as developing new collateral for college lecturers.
A significant ongoing project is the launch of the GTC Scotland Professional Standards for teachers in Scotland, which will be used by the teaching profession from August 2021 to develop and enhance professionalism and support career-long professional growth.
Account manager Fiona Ramsay said: “We have developed an unparalleled understanding of the communication priorities of GTC Scotland and Teaching Scotland remains a vital resource for all of Scotland’s registered teachers.
“The development of the title continues to make it more relevant to audiences who are increasingly reading their content on digital platforms and we have exciting plans to make the magazine even stronger.”
Alan Ramsay, managing director of Connect, said: “We are thrilled to have retained our contract with GTC Scotland and look forward to continuing delivering the very best in publishing solutions in the coming years.”
Hannah Downie, GTC Scotland Communications Manager, said: “Connect were selected as our communications partner after a highly competitive tender process. Their depth of knowledge of the education sector, coupled with breadth of ideas for modernising Teaching Scotland magazine set them apart. We look forward to implementing these to continue to deliver high-quality communications to our registrants.”